BRAND INTRODUCTION
REBECCA LIM'S 1 pair of perfect shoes / 3 years of meticulously crafted / 25 years of experience accumulated / 45 years of emotional precipitation
[The original intention of the brand] At first, I just wanted to be a pair of shoes worn by my mother. Later, I found that more people need such a pair of shoes. I decided to make a pair of shoes to meet the needs of these people. I want to use a pair of shoes to change people. life.
[Brand Profile] Rebecca Lim’s promotes the concept of “small and simple, stylish and healthy” and introduces the shoes of “Waogui is not gorgeous, and the weight is not tired”. It has been recognized and loved by the public since its launch. At the same time, we offer customized services for long-term standing workers, professional dancers, long-wearing high heels, and units, social groups and individuals who love hiking. Rebecca Lim’s has always insisted on guarding people's foot health, not forgetting the original heart, keeping in mind the mission, we use creation to change people's lives and make life more beautiful for a moment.
[Brand Mission] Spreading Chinese Traditional Culture
[Brand Vision] Become a new label of Chinese traditional culture
[Brand Positioning] Global Chinese Traditional Culture Eco-platform
[Brand Slogan] Love can go further. Love, can go further.
[Brand Values] Simple · Health · Balance · Integration
[Simple] Core Foundation: From the selection. Everything comes from the selection of the complicated and complicated life attitude that once was difficult for the sea. Single model design Simple high quality material selection Simple and easy to match
[Health] Core Foundation: From the pursuit of craftsmanship. Everything comes from the perfect pursuit of detail, function and feeling. A healthy user who wears a healthy lifestyle concept for the quality of the product
[Balance] Core Foundation: From the concept of Chinese health care, everything comes from yin and yang, right and wrong, right and wrong, and harmonious growth. Advocating a balanced life concept advocates the balance between man and nature and advocates the balance between life and development
[Fusion] integration of tradition and technology, integration of health and beauty, culture and product integration